Digital Marketing: Lessons Learned by Team Saga

3 Big Takeaways

1. PLAN, PLAN, PLAN

Social media and digital marketing takes a lot of time and planning to be successful.

2. HAVE A PURPOSE

Know what your goals and objectives are, and what the value is for your audience

3. USE INBOUND PROMOTION FOR INBOUND PRODUCTS

Match your promotional techniques to what your are providing

Our Strategy:

  • Get it done
  • Stay on-topic for the overall blog
  • Insert humor into every post
  • Produce largely unique content
  • Promote however we feel comfortable

 

Our Blog Posts:

The User Experience – 6 Tips to connect! (Listicle)

One weird trick to picking a smart phone…(Product Review)

How to Reach People to Grow Your Business (Original Video)

He Was Raised by a Family of Wolves- READ MORE! (Click Bait)

Op-Ed: GIF vs. GIF – How do you pronounce it? (Op-Ed)

Lessons to Take to the Real World

  • Make a clear plan and schedule – stick to it!
  • Develop your format in advance (plug and play)
  • Develop clear objectives & meaningful outcomes
  • Define and target a specific audience that you can actually connect with

 

Lessons to Take to the Real World

  • Develop audiences on multiple platforms (This will take time)
  • Build trust and develop a true inbound channel
  • Know your goals & the value you are providing your audience

 

Lessons to Take to the Real World

  • Know what you are wanting people to do
  • Develop pathways and hooks to keep people on your website