The Lion in your Living Room: A Product Experiment on 4 Unsuspecting Housecats

The Premise

When it comes to cat costumes, between owner and feline, it’s clear which party derives value from the act of stuffing the other into ridiculous garb. We like seeing our cats look all dumb and cute in stuff… It rocks (this message was not approved by cats.)

To better understand the full experience of Lightly Harassing Your Cat for Personal Enjoyment™, Team MANA has reviewed this smashing product:

which you, too, can own for a measely $14.95! (From Amazon, of course.)

Basically, it’s a lion mane meant to be worn by a domestic house cat purely for the amusement of humans. We tried it out on four different kitties and rated each experience according to three criteria:

  1. Cuteness
  2. Comfort
  3. Wearability

The Contestants


Clocking in at 12 pounds of cuddle, Napoleon is one healthy chocolate-caramel dreamboat. She (yes, she is a she) is generally mild-mannered but feisty when provoked. Let’s check out the sequence of events.

Kitty does not like.

No one involved in the making of this photo was having a nice time. No one.

Okay fine, one of us is having a fairly nice time.

Vicious retaliation.

Napoleon ratings

Cuteness: ⭐⭐⭐⭐

Comfort: ⭐

Wearabilty: ⭐⭐

Overall: ⭐⭐

I was doubled over laughing the whole time, but also felt some sizable guilt. If the mane had been left on any longer, claws would have come out and all parties would have suffered.


Jasper is a two-month-old, 3.5 pound baby who may in fact be an angel encapsulated in an earth-bound body. His front paws have seven toes… is this a sign of his divine power? Perhaps.

Wondering why this blob of fur won’t get away from his face…

Clearly not having fun… but still lookin’ pretty cute!

Jasper ratings

Cuteness: ⭐⭐⭐⭐⭐

Comfort: ⭐

Wearabilty: ⭐

Overall: ⭐⭐

…We tried… but in this case, one size does not fit all.


Sasha is a  10 year old, 17 lb sweetheart. She will talk your ear off if given the chance and absolutely loves bubbles. Katie has the pleasure of sharing her home with Sasha. From past experiences of finding Sasha’s collar removed and lying around the house, we knew that she wasn’t going to be a big fan.

Sasha ratings

Cuteness: ⭐⭐

Comfort: ⭐

Wearabilty: ⭐⭐⭐⭐⭐

Overall: ⭐⭐⭐


Known in her castle as the “guard cat,” Zola is a whopping 18 pound chunk of sass with zero time for your BS. Think of Zola as a very, very hard shelled candy with a soft center reserved for one human and one human only: Lexie DeMartini. We knew from the outset, this one would be a rough ride.

And yes, just like all of your favorite singing competition shows, we saved the best review for last…

That poor mane didn’t stand a fighting chance.

zola ratings

Cuteness: ⭐

Comfort: ⭐

Wearabilty: 0

Overall: ⭐

I think we can all agree, it would have been cute… but this princess does not do lioness. If your pet starts hissing when the costume gets in its bubble, I think it’s safe to say you should not put this thing on your pet.

So, what did we learn about reviewing products? First of all, be honest about your product! Let your consumers know not only what it can do, but also what limitations it may have. This way, you’ll have a better chance of having happy customers, not ones who hate your product because it didn’t turn out to be what they expected.

Use real user-experiences! No one wants to read a product review that is fabricated by someone sitting at their desk in an office… unless you have undeniable photoshop skills, go find someone who owns your product and ask them what they think about it. This is so easy to do nowadays with all the social networking sites out there. Create a hashtag and tell your followers to use it! This way, not only will you have real product reviews to showcase, you’ll also gain awareness due to all the people using your tag and their followers who will see it.

Lastly, don’t be afraid to have fun with it!

If you want to learn more about the MANA team, check out The Power behind MANA.

Interested in seeing what else we’re up to? Take a look!

Author: mana

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